Real Estate Marketing and the Mobile Web
by Ryan Dickinson
Sun, Oct 19th 2008, 15:15
The Mobile Web is growing rapidly, and many companies are trying to find the best way to leverage it in their marketing campaigns.One category that is well on it's way to full adoption of the mobile web is real estate sales. In the Denver market, Harper Design, Inc., through it's Mobile BounceBack(tm) brand, offers an easily implemented combination of text message marketing and a mobile web page to help real estate agents provide information to prospective home buyers.
The concept is simple. A real estate agent displays a sign "rider" at their listing that instructs a buyer to text a keyword to a short code for more information about the property.
The Mobile BounceBack(tm) system immediately returns a short property description, agent contact information, and a link to that property's specific mobile web page - which gives in depth information and property pictures to help a prospect decide if they would like to schedule a showing.
Meanwhile, the system sends an email to the listing agent, letting them know that a prospect has requested further information on the property. The agent can then call and answer any remaining questions that they prospective buyer may have about the property.
It's a clean, easy way to help home buyers and sellers connect and communicate.
Mobile BounceBack(tm) for Real Estate Sales gives agents custom solutions to fit their needs. Whether an agent has 1 listing or 15, Mobile BounceBack(tm) has a package that works. And, starting at just $24.00 per month, Harper Design, Inc. has strived to make the mobile web accessible and affordable to all.
For more information about Mobile BounceBack(tm), please visit www.mobilebounceback.com.
